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Near Awadh University, Brahm Baba, Faizabad, Ayodhya, Uttar Pradesh 224001, INDIA

Master Digital Marketing & SEO

Build skills that drive business growth in the digital world

Learn SEO, social media marketing, Google Ads, content marketing, and analytics through classroom projects for learners in Ayodhya, Faizabad, and Lucknow.

Comprehensive Digital Marketing Education

The digital marketing and SEO course at AEN Digital Academy covers search, social, paid ads, content, and analytics so you can plan and measure campaigns for local businesses.

You practice on real campaign setups and industry tools. We teach execution and reporting, not invented ROI guarantees or salary promises.

Batches serve Ayodhya, Faizabad, and Lucknow learners. Contact admissions for current fees and timing.

Who Should Take This Course?

This course fits several backgrounds and career goals

📈

Marketing Professionals

Traditional marketers upgrading skills for digital channels.

🏢

Business Owners

Owners who want to run or supervise their own digital marketing.

🔄

Career Changers

Professionals moving into digital marketing roles.

🎓

Fresh Graduates

Graduates starting in SEO, social, or content roles.

Course Curriculum & Modules

Comprehensive curriculum designed by industry experts

Digital Marketing Fundamentals

3 weeks

Customer journey, strategy, and how channels fit together.

Key Topics:

  • ✓Digital marketing landscape and trends
  • ✓Customer journey and buyer personas
  • ✓Digital marketing strategy development
  • ✓Marketing mix in digital environment
  • ✓ROI and performance measurement

Learning Outcomes:

  • ●Understand the digital marketing ecosystem
  • ●Draft a basic marketing strategy
  • ●Define target audiences

Search Engine Optimization (SEO)

4 weeks

On-page, technical, and off-page SEO for search visibility.

Key Topics:

  • ✓SEO fundamentals and ranking factors
  • ✓Keyword research and analysis
  • ✓On-page optimization techniques
  • ✓Technical SEO and site performance
  • ✓Link building and off-page SEO

Learning Outcomes:

  • ●Plan an SEO workflow
  • ●Conduct keyword research
  • ●Optimize pages for search

Social Media Marketing

3 weeks

Content and campaigns across major social platforms.

Key Topics:

  • ✓Social media strategy and planning
  • ✓Content creation and curation
  • ✓Platform-specific optimization
  • ✓Social media advertising
  • ✓Community management and engagement

Learning Outcomes:

  • ●Create social content calendars
  • ●Run basic social campaigns
  • ●Measure engagement

Google Ads & PPC Advertising

4 weeks

Paid search and display campaign setup and optimization.

Key Topics:

  • ✓Google Ads account setup and structure
  • ✓Keyword research for PPC
  • ✓Ad copy creation and optimization
  • ✓Bidding strategies and budget management
  • ✓Performance tracking and optimization

Learning Outcomes:

  • ●Build a Google Ads campaign
  • ●Write ad copy
  • ●Read basic performance reports

Content Marketing & Email Marketing

3 weeks

Content planning, blogs, and email sequences.

Key Topics:

  • ✓Content strategy and planning
  • ✓Blog writing and content creation
  • ✓Email marketing campaigns
  • ✓Marketing automation tools
  • ✓Content distribution and promotion

Learning Outcomes:

  • ●Plan content for a local business
  • ●Draft email campaigns
  • ●Use a basic automation workflow

Analytics & Performance Measurement

3 weeks

Google Analytics, KPIs, and simple experiments.

Key Topics:

  • ✓Google Analytics setup and configuration
  • ✓Key performance indicators (KPIs)
  • ✓Conversion tracking and optimization
  • ✓Reporting and data visualization
  • ✓A/B testing and experimentation

Learning Outcomes:

  • ●Read analytics reports
  • ●Track conversions
  • ●Suggest data-based changes

Tools & Technologies You'll Master

Industry-standard tools used by working professionals

SEO Tools

Google Search ConsoleSEMrushAhrefsMozScreaming Frog

Social Media

Facebook BusinessInstagram BusinessLinkedIn AdsTwitter AdsHootsuite

Advertising Platforms

Google AdsFacebook AdsLinkedIn AdsBing AdsYouTube Ads

Analytics & Tracking

Google AnalyticsGoogle Tag ManagerFacebook PixelHotjarLooker Studio

Email Marketing

MailchimpConstant ContactHubSpotActiveCampaignConvertKit

Content Creation

CanvaAdobe Creative SuiteHootsuiteBufferLater

Course Schedule & Duration

Flexible learning options to fit your schedule

Part-Time Evening

4 months

Monday, Wednesday, Friday, 6:00 PM - 9:00 PM

For working professionals learning after work.

Suitable for: Working professionals

₹24,999

Confirm current batch pricing with admissions. Published figures are indicative.

Weekend Batch

5 months

Saturday & Sunday, 9:00 AM - 5:00 PM

Weekend-only classes.

Suitable for: Weekend learners

₹32,499

Confirm current batch pricing with admissions. Published figures are indicative.

Intensive Weekend

3 months

Saturday & Sunday, 9:00 AM - 6:00 PM

Faster weekend track when seats are open.

Suitable for: Fast-track learners

₹39,499

Confirm current batch pricing with admissions. Published figures are indicative.

Real-World Projects & Portfolio

Build work you can show employers

Complete SEO Audit

Audit a sample site and write actionable recommendations.

Google Search ConsoleSEMrushGoogle Analytics

2 weeks

Social Media Campaign

Plan and mock-execute a campaign for a local business.

Facebook AdsInstagram BusinessAnalytics

3 weeks

Google Ads Campaign

Structure campaigns, ads, and budgets in a lab account.

Google AdsKeyword Planner

3 weeks

Analytics Dashboard

Build a simple performance report for stakeholders.

Google AnalyticsLooker Studio

2 weeks

Course FAQ

What digital marketing skills does this course cover?

This course covers SEO fundamentals, keyword research, on-page optimization, content planning, social media management, Google Analytics basics, and introductory paid advertising for learners in Ayodhya, Faizabad, and Lucknow who want practical marketing skills for local businesses, freelancing, or entry-level digital marketing roles without unverifiable salary promises.

Do I need a marketing background to enroll?

No formal marketing background is required. We start with core concepts and build toward campaign planning and analytics, though basic computer skills and comfort with social media platforms help learners from Ayodhya, Faizabad, and Lucknow follow along with the structured module schedule and complete hands-on exercises between classroom sessions.

Can shop owners in Faizabad benefit from this course?

Yes, small business owners and shop staff in Faizabad, Ayodhya, and Lucknow use this course to improve local search visibility, manage social pages, and understand analytics for their own businesses. We teach practical skills rather than promising specific revenue increases or invented client success statistics on this website.

How do I apply for the digital marketing batch?

Call +91 8081478084, WhatsApp with your town name, or visit /admissions to apply. Our team explains batch timings, module sequence, and enrollment steps for digital marketing and SEO courses at our Ayodhya classroom near Awadh University for learners commuting from Faizabad and Lucknow during published office hours.

Are SEO tools included in training?

Training introduces widely used free and freemium SEO and analytics tools with guided exercises in our computer lab. Contact admissions for the current tool list and any student account setup steps, since we do not publish fixed software license details or fee tables on this course page for Ayodhya-area learners.

Ready to grow online?

WhatsApp admissions about digital marketing and SEO courses in Faizabad or apply online today.